Building a successful B2B consulting firm is easy, right?
Well, not entirely.
The first, and often perpetual, challenge is to get more clients!
That means you need to attract more prospects.
Then you need to convert those prospects into high-value, high-profit clients.
At that point you can start focusing on efficient and effective delivery through people, process and technology.
Only then are you in a position to start scaling the firm.
That's a lot of different disciplines that you need to become competent in!
What's worse is, with such a bewildering array of advice out there, the chances are you’re...
Overwhelmed | Confused | Frustrated
Worst of all, you're probably dealing with revenue feast and famine.
I'm Martin Williams
I've been a consultant to mid and large-sized corporates for over 20 years.
Selling consulting engagements from 4 to 7 figures, I’ve worked in every size consulting firm, from a one-person firm through to hundreds of thousands.
In my quest to build a successful consulting firm, I spent tens of thousands on business coaches, read hundreds of books, and bought dozens of courses.
I tried every marketing tactic that you can think of, including blogging, podcasting, webinars, content marketing, paid advertising, and even cold calling.
Through my failures and successes I learnt the things that really do work to build a successful professional services firm.
It requires proficiency in what I call the four core disciplines...
The 4 core disciplines of a successful consulting business...
Gaining the attention of your ideal prospects
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To learn more about our ethos, see our manifesto.
Here's what our clients are saying:
I’ve been able to see how to focus on the eco system that is my business.
Rather than focusing solely on delivering projects, through the Consulting Compass course I’ve been able to see how to focus on the eco system that is my business. I've been able to increase my prices, work less, earn more, and have more confidence in the future of my business.
Even though there's group sessions, it feels like a personalised course, and the weekly 1-2-1’s are fantastic.
Advice from Martin’s wealth of experience is extremely valuable, and has helped me overcome the challenges that I’ve had. In short, it's been a great experience.
It's given me the confidence to go out there and sell.
The course is absolutely brilliant!
I've been able to package my consulting services, taking them from $50 to $5,000, transforming my consulting income in the process.
I spend far less time on admin, and faffing around as, with the Consulting Compass model, I now have a robust system in place.
It's great to have a soundboard to make sure you're not crazy!
It's been really helpful to have someone to talk to who's been through it all before.
Even though I come from a Big Four background, I've developed a lot more knowledge of the sales process, and my confidence has grown accordingly.
A big difference is my ability to understand the value that I and my team offer to our clients. In general, I feel a lot more informed, and now have a holistic understanding of what it takes to run a successful consulting business.